Turn an advocacy launch into something employees can keep doing
You invite colleagues to help your company become more visible on LinkedIn. Some already post regularly. Others have useful experience but are unsure what to say. Marketing can supply an announcement, yet keeping people involved takes relevant topics, practical help and a clear next step.
Sharebee and Linkwiz can support that work together. Sharebee combines an employee advocacy platform with options for content creation, workshops and program support. Linkwiz helps you review employee profiles and captured participation, then discuss what each person could improve.
| The team needs | Sharebee | Linkwiz |
|---|---|---|
| A practical starting point | Plan the advocacy program, content and employee support. | Review profiles and captured participation to decide where help is needed. |
| Help getting involved | Provide content, workshops and editorial support within the agreed service scope. | Discuss accessible findings and useful contributions through connected AI or Slack. |
| An ongoing routine | Manage the content library, scheduling, reminders and program activity. | Review employee findings and relevant company or colleague posts. |
| A useful follow-up | Read ambassador and content analytics over the chosen period. | Review profile changes and captured public participation. |
Start with the program, the people and the support they need
Sharebee’s advocacy approach covers goals, ambassador recruitment, employee communication, workshops and a rollout roadmap. Its offer lets you choose the platform, content support, training or a broader program.
Agree what the team is trying to achieve and who will coordinate the work. Bring in people with different kinds of expertise: sales colleagues who hear customer questions, specialists who can explain how something works and leaders who can share decisions behind the company’s direction.
Use Linkwiz findings to make the preparation specific. A profile update, help understanding a participation finding and confidence writing a first post call for different kinds of support. Choose the next step around the person’s needs rather than giving everyone the same task.
Give people a clear profile update before the first campaign
Create a Linkwiz company report for the employees you want to involve. Review headlines, company covers, the current company shown in the profile intro and workplace details. Someone arriving from a post or comment should be able to understand the employee’s role and company connection.
PROFILE · HEADLINE
Is the company mentioned in their headline?
| Employee | Headline | Cover | Profile Intro | Workplace |
|---|---|---|---|---|
 Alex Bennett Software Engineer | Good | Good | Good | Good |
 Alex Carter Chief Executive Officer | Optimize | Good | Optimize | Optimize |
Example · See which employees need which profile updates.
Share an available company cover and point to a colleague whose profile passes the relevant check. Keep individual expertise and wording visible as employees make their updates.
Use the team profile audit guide to structure the review and the profile updates guide to turn findings into practical support.
Use workshops to build confidence and a repeatable habit
Sharebee’s LinkedIn workshops cover content, engagement, networks and practical use of the tools. It describes preparation around participants’ experience and expectations, with sessions for both people getting started and those who are already active.
Bring a small set of real tasks to the session: update a headline, explain one lesson from a project or contribute to a relevant company conversation. Use accessible Linkwiz findings to choose the profile or participation tasks that matter to the group.
Give people somewhere to continue asking questions afterward. The program coordinator can gather common questions for the next workshop, while employees can discuss their own Linkwiz findings privately through the connected assistant or Slack.
Build a content library from the work employees already understand
Sharebee’s content team offers research, drafts, editorial and graphic review, and a final version approved by the client. Its process defines topics, audiences, tone, formats and responsibilities, with editorial help for employees’ own posts as well as prepared content.
Use that process to bring employee expertise into the library. Ask colleagues for customer questions, lessons from delivery and useful explanations. A company update gives people the facts; their experience gives the post a reason to be read.
For a video-production company, the library could include a launch announcement, a short explanation of what makes a good brief and a project lesson. Sales, production and customer success can each develop the angle they know best.
Agree who supplies facts and assets, who reviews them and how feedback returns to the content team. Sharebee’s editorial support and Linkwiz’s employee findings can inform the same planning conversation without automatically sharing data between the products.
Let employees adapt the content before they publish
Sharebee’s content library lets employees adapt prepared content, create their own posts and schedule or publish through the platform. Give employees a useful starting point and room to add an example or viewpoint from their own work.
Choose the contribution before choosing the format. A short customer question may work as a comment. A practical lesson could become a post. A new piece of company content might be worth sharing with a personal explanation.
Sharebee’s FAQ says company accounts can be tagged; personal tagging depends on whether the person uses Sharebee. Other personal tags can be added on LinkedIn after publication. Check names before posting.
Use writing help where the employee is working
Sharebee’s mAIa writing support can help with ideas, drafts, article summaries and alternative versions of a post. The platform describes AI as an optional part of the package. Keep the employee’s real experience and the company’s approved facts in the draft.
Linkwiz’s AI integrations serve a related workflow: discuss accessible profile findings or relevant activity in ChatGPT, Claude or Codex. The assistant can help someone understand the next step or draft a contribution. Linkwiz’s feed supplies activity and context; the connected assistant supplies conversational help.
Use Sharebee to work on advocacy content within its platform, and the employee’s connected assistant when they want to discuss their Linkwiz findings. Sharebee’s description of ChatGPT-powered writing does not establish a connector in the employee’s own ChatGPT account.
An employee can also speak privately with Linkwiz in Slack. This gives them a place to ask about an update or work through what they could add to a post, while the agreed Sharebee workflow handles their publishing.
Make it easy to return and find something useful to do
Sharebee’s mobile access and activity reminders help bring ambassadors back to the program. Its rankings reward activity according to the program’s settings. Decide what you want those incentives to encourage and explain it to participants.
Use Linkwiz’s captured participation to start a supportive conversation. Someone who posts regularly may want a fresh topic. Someone who rarely comments on company posts may benefit from a familiar subject and help finding their own contribution.
Review the available company and colleague activity, then discuss a relevant post with the employee or a connected assistant. The engagement recommendations guide explains that conversation workflow. Use reminders to point people toward useful opportunities and make help easy to find.
Review content results and employee progress together
Sharebee’s analytics cover ambassador publishing and content performance, with views over time and report exports. Acknowledge those results in the program review: they help show which topics people use and how the content performs.
Bring Linkwiz’s profile progress and participation findings into the same discussion. Read the available comments, reposts and posts behind the findings. Different data sources and reporting periods should remain clear.
Use what you learn to choose the next support. A quieter group might need a more relevant topic or a workshop. People who are participating may want editorial feedback on a more ambitious post. A profile gap calls for a specific update.
Keep rankings, reach and participation in context. Read the contributions and the available evidence before drawing conclusions about business results. More activity alone does not establish that the program caused a sale.
Agree account access and review responsibilities
Separate the employee publishing their own contribution from the people maintaining the content library and managing the program. Sharebee’s content process defines moderator and administrator responsibilities; confirm the access and review workflow included in your setup.
Sharebee’s Trust & Security Center describes account controls, SSO and data handling. Review the details relevant to your organization when agreeing the rollout. A Linkwiz report or assistant conversation follows its own workspace and report permissions.
Agree who can supply a shared report, who can view employee findings and who approves content for the library. Employees should know where to ask a content question and where to get help with their own profile.
Budget for the platform and the support around it
Linkwiz pricing counts profiles being reviewed and workspace users coordinating reports. Sharebee’s platform quote counts users, including ambassadors and program managers, and reflects the selected features. Content services and workshops need an agreed scope.
| Product or service | Published starting point | What to include in the discussion |
|---|---|---|
| Linkwiz Starter | $25/month; 25 profiles, 3 companies and 3 workspace users. | The employees reviewed and the people coordinating reports. |
| Sharebee platform | Quoted pricing; minimum 20 users, including ambassadors and program managers. | User count, selected features and AI availability. |
| Sharebee content and workshops | Quote around the agreed work. | Content formats, volume, languages, editorial help, workshops and ongoing program support. |
The Sharebee platform FAQ explains the minimum user count and quotation process. Its content service is scoped around volume, formats and languages. Confirm onboarding, ongoing support and optional AI in the quote, then compare that setup with Linkwiz pricing.
About this guide
Published by Linkwiz. Evidence reviewed 12 October 2026: official Sharebee platform, service, workshop, advocacy and security pages, alongside Linkwiz product pages and guides. This is a documentation review, rather than a paid-account test or an independent audit of the vendor’s security controls.
Sharebee’s current site uses quoted pricing. This guide uses its published minimum of 20 users and does not treat directory prices or older package descriptions as a current offer. Confirm features, services and access for your organization.
The report visual is an Example, not a measured customer outcome. This guide describes a shared working process; it does not announce a direct integration or commercial partnership. Program activity and content analytics do not establish causality.