Give employees the right visual assets, then help them use them
Marketing has a new company cover ready. Some employees upload it, others keep an older version, and someone asks where to find the file. A design saved in a folder is only the start: the team needs a clear way to find the people who need an update, give them the right asset and see whether it reached their profiles.
Use Linkwiz to review employee profiles and organize the next steps. Use Canva to prepare photos, company covers and reusable branded designs. Their shared workflow connects the profile review with the practical work of creating, approving and distributing the files.
| What your team needs | Linkwiz | Canva |
|---|---|---|
| Find profiles to update | Review team findings and open each employee’s evidence and next steps. | Prepare the visual assets employees will use. |
| Give the company cover a clear purpose | Use the Cover finding and profiles that passed the check as a starting point. | Build a cover using the company’s logo, colors, message and imagery. |
| Prepare profile photos | Connect employees with relevant profile guidance. | Crop and adjust photos, with background-editing tools available according to the plan. |
| Make designs reusable | Keep support tied to the employees and findings that need attention. | Organize Brand Kits and templates, with editing controls and team access. |
| Get help from AI | Discuss accessible reports and next steps through connected assistants or Linkwiz in Slack. | Use Canva AI or supported assistant connections to work on designs and available brand templates. |
| Finish the update | Compare available profile scans and review the updated findings. | Review and export the approved design for employees to upload. |
Start with the employees who need an update
Create a Linkwiz company report that includes the employees you want to support. Open the Cover finding to see which profiles need attention, then read the individual evidence. Some may need a cover added; others may need a version that connects more clearly with the company.
Is their cover image related to the company brand?
| Employee | Cover |
|---|---|
Belle BeaumontSales | Optimize |
Arielle ReedMarketing | Good |
Jasmine ValeCustomer success | Good |
Peter PanleySales | Optimize |
Belle Beaumont · Individual report · Cover · Optimize
Evidence: No cover image is shown at the top of Belle’s profile.
Recommended next step: Add a cover that reflects the company brand and the work Belle represents.
Example · Use the Cover finding to identify the employees who need a ready-to-use company cover.
Example: Belle’s finding shows that no cover is displayed. Give her a ready-to-use company cover and a short explanation of how to upload it. Arielle’s profile passed the Cover check, so the team can also look at her profile for a useful example before creating the next version.
Keep the broader review available alongside the design work. The team profile audit guide explains the checks, and the profile updates guide explains how to help employees act on their findings.
Create a company cover employees can use with confidence
Canva’s LinkedIn banner maker provides templates and an editor for a personal-profile cover. Begin with one message: what the company does, a relevant professional focus or a current campaign. Keep the logo and important text clear of the profile photo and check the crop on desktop and mobile.
Example: Walt could offer a general company cover and a version for employees working on a video-production campaign. The brand stays recognizable, while the message fits the person’s work. Employees can choose the relevant approved version instead of trying to adapt a company-page banner themselves.
For dimensions, positioning and the upload process, use our LinkedIn cover image guide. Share a finished image alongside the editable template so colleagues who only need to upload the cover can do that immediately.
Prepare a recognizable portrait
Start with a real photo the employee is comfortable using. Canva’s photo editor can help crop the image and adjust its presentation. Its background remover can help prepare a simpler background when the relevant feature is available.
Keep the face clear in a small circular crop. If you use AI editing, preserve the person’s recognizable appearance and review the result with them. A team can share photography guidance and offer help with editing while each person keeps a portrait that feels like them.
The LinkedIn profile picture guide covers choosing the photo, refining it and setting its visibility. Include that guidance with the file so the employee can finish the profile update.
Build a small asset library the team can reuse
Use Canva’s brand management tools to keep the current logos, colors, fonts, imagery and guidelines together. Start with the designs employees actually need: a company cover, a relevant campaign variation and a simple layout for sharing a professional insight.
Canva’s Brand Templates let the team work from a consistent starting point. Its template publishing guide explains editing locks, brand-level ownership and access settings. Protect the logo and layout where it helps, and leave the appropriate areas available for an employee’s role or message.
Name each design clearly and explain when to use it. “Company cover” and “Video campaign cover” are easier to choose between than several files marked “final.” Reuse the same approved assets in post graphics, presentations and other professional materials when that supports the message.
Keep review simple and make the final file easy to find
Canva’s team tools support roles, collaboration and design approvals. Business supports individual approvers; Enterprise adds approval arrangements for groups. Decide who maintains the templates and who reviews a new company message before employees use it.
Check the actual exported file, including the logo, text size and crop. Canva’s download-format guide explains JPG and PNG options. Use an image format that fits the LinkedIn upload and keep the editable source available for future changes.
Send each employee the relevant final image, the upload instructions and a way to ask for help. An employee may only need a finished cover, while the person maintaining the designs needs access to the template and brand assets. Give them the appropriate handoff.
Use AI to move from a finding to a design brief
Linkwiz’s AI and team-chat integrations let someone discuss the accessible report and the next step. For Belle, that might mean clarifying the company connection her cover should communicate and identifying the approved asset she needs.
Canva’s AI Connector brings supported design actions into assistants such as ChatGPT and Claude. Depending on the plan and assistant, it can search designs or Brand Templates, work on designs and export files. A team admin may need to allow the connection, and brand-template actions depend on the account’s access.
Example: use Linkwiz context to prepare a brief for a Walt cover, then ask a Canva-connected assistant to work from the team’s approved design assets. Canva also supports on-brand design creation in Claude. Review the editable result and its exported crop before distributing it.
These are separate connections to each product. The shared process does not imply a direct Linkwiz–Canva integration or an automatic upload to an employee’s LinkedIn profile.
Check that the design reached the profile
After employees have had time to make their changes, review the available Linkwiz scans and individual findings again. A design approved in Canva and a cover displayed on LinkedIn are two different stages of the work. Keep track of the employee’s update alongside the file you shared.
When a profile still needs attention, follow up with something useful: the right file, help with the crop or a clearer upload instruction. The team profile progress guide explains reviewing changes over time.
Repeat the same process when the company changes its message or launches a campaign. Update the source template, share the appropriate file with the relevant employees and review adoption. That gives the team an ongoing routine for its public presence.
Choose access for the work each person will do
| Product or plan | Published starting point | What to plan for |
|---|---|---|
| Linkwiz Starter | $25/month, with 25 profiles, 3 companies and 3 workspace users. | Employees reviewed and people managing the profile updates. |
| Canva Free | Free editor with included templates and assets. | A simple cover design using the available free features. |
| Canva Pro | US$144/year for one person on the reviewed annual plan. | Premium design tools and assets for the person preparing the files. |
| Canva Business / Enterprise | Business: US$250/year per person on the reviewed annual plan. Enterprise: contact sales. | Shared brand assets, team access and the required approval controls. |
Read the current Linkwiz plans and Canva plans for your region and billing period. Canva’s paid plans have different brand, export and AI allowances, with some additional AI usage sold separately. Count who will maintain or edit the designs and who only needs the finished image.
Start a reportAbout this guide
Evidence reviewed 12 October 2026. Official Canva product, plan and help pages are linked beside the relevant claims. The shared workflow is based on documentation review, rather than paid account or connector testing. Annual Canva prices are the US-dollar amounts displayed in the reviewed source; regional prices and entitlements should be confirmed before purchasing.
Browse more tools to use with Linkwiz, or explore the profile optimization tools library.
Belle BeaumontSales
Arielle ReedMarketing
Jasmine ValeCustomer success
Peter PanleySales