Linkwiz guides
Give and request LinkedIn recommendations that show the work.
Recognize the people you have worked with. Invite feedback that explains your contribution through specific projects and results.
People you have worked with can explain your contribution in ways your own profile cannot. Start by recommending someone whose work you valued, then invite them to share their experience of working with you. If they welcome help with the wording, offer a draft they can adapt.
Recognize good work, then invite feedback.
Choose someone who knows the work
Think of a customer, colleague, manager or project partner you worked with directly. Choose a shared project you can both describe.
Recognize their contribution first
Write a short recommendation about what they did, how you worked together and a result you can share. Give specific recognition without expecting one back.
Make a personal request
Ask whether they would be comfortable recommending your contribution. Mention the shared project and use LinkedIn or the business channel you already use together.
Offer a draft if they agree
If they welcome help with the wording, send a draft they can edit and approve. Include the shared project, the person’s contribution and a result you can describe.
A personal request you can adapt
Hi Maya, would you be comfortable writing a LinkedIn recommendation about our Northstar launch? I would value your perspective on how I handled the brief and approvals for the 12 videos. I can send a short project recap if that helps.
Two perspectives on the same project
Your recommendation describes their contribution. Their recommendation describes yours. Each can explain a different part of the work completed together.
Given by Belle to Maya
Recommendations
Maya led Northstar’s marketing team through our launch with Walt. Her clear feedback and timely approvals helped us deliver 12 videos across four markets on schedule.
Received by Belle from Maya
Recommendations
Belle coordinated our launch with Walt, taking 12 videos across four markets from brief through approvals. She kept our teams clear on the next decision and helped us meet the agreed launch date.
The people, company and report results in these examples are fictional.
Examples for different working relationships
Each example follows the same cycle: give a recommendation, make a personal request, then offer a draft if they agree to your help. The draft is suggested wording for them to edit and approve, not a recommendation already received.
Customer: delivery and collaboration
Recommendation you give
Belle recommends Maya, her customer
Maya led Northstar’s marketing team through our launch with Walt. Her clear feedback and timely approvals helped us deliver 12 videos across four markets on schedule.
Request you send
Belle asks Maya
Hi Maya, I’ve written a recommendation about your work on our Northstar launch. Would you be comfortable recommending how I handled the brief and approvals? I can send a recap or a draft if that would help.
Draft for them to review
Suggested wording for Maya about Belle
Belle coordinated our launch with Walt, taking 12 videos across four markets from brief through approvals. She kept our teams clear on the next decision and helped us meet the agreed launch date.
Colleague: contribution to a shared result
Recommendation you give
Arielle recommends Belle, her sales colleague
Belle brought the questions customers were asking into our Northstar campaign planning at Walt. Her feedback helped us connect the message to real sales conversations in a campaign that generated 180 qualified enquiries.
Request you send
Arielle asks Belle
Hi Belle, I’ve recommended your contribution to our Northstar campaign. Would you be comfortable recommending my work on the messaging and launch plan? I can share a short recap or a draft if useful.
Draft for them to review
Suggested wording for Belle about Arielle
Arielle led the messaging and launch plan for our Northstar campaign at Walt, which generated 180 qualified enquiries. She connected the campaign promise with the questions our sales team heard and gave us useful material for follow up.
Manager: responsibility and impact
Recommendation you give
Jasmine recommends Sam, her manager
Sam helped our customer success team at Walt improve onboarding. He gave me ownership of the briefing process, helped the team test changes and removed obstacles as we reduced average onboarding from three weeks to two.
Request you send
Jasmine asks Sam
Hi Sam, I’ve written a recommendation about your support for our onboarding improvements. Would you be comfortable recommending the changes I led? I can send a recap or a draft for you to review.
Draft for them to review
Suggested wording for Sam about Jasmine
Jasmine manages 25 customer accounts at Walt. She redesigned our briefing and feedback process, reducing average onboarding time from three weeks to two. She tested the changes with the team and turned them into a process others could use.
Use a writing prompt
Help me write a recommendation, a separate personal request and an optional draft for the other person to review after they agree to my help. Ask who I worked with, our relationship, the shared project, each person’s contribution and the facts we can share publicly. Distinguish the recommendation I give from the draft about me. Keep both specific and leave the final wording to the writer. Do not invent opinions, results or endorsements.
Once a relevant recommendation is on your profile, you may also be able to place it in Featured. See the Featured guide for eligible subscriptions and the recommendation option.
Help your team recognize the people behind the work.
After a launch, customer milestone or completed project, help employees identify people whose contribution they valued. Collect a short project recap with their responsibilities and the results they can share publicly.
Employees can use those facts to write specific recommendations and invite feedback from people who know their work. Let them choose who to approach and keep the wording personal, rather than setting a quota of recommendations.
Linkwiz’s 19 checks help you review other parts of employee profiles, including About, Experience and Featured. Recommendations remain a separate manual review.
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Where to request or write a recommendation in LinkedIn
On desktop
Open the profile of a first degree connection. To recognize their work, choose More, then Recommend. Select your relationship and position and write your recommendation. To ask for feedback, choose Request a recommendation and add a personal message.
In the mobile app
Open your connection’s profile and the More menu. Use Recommend to write feedback, or Request a recommendation to ask for it. Add the relationship, position and your own message.
Use LinkedIn to send the recommendation itself. An email or message can introduce the request, but cannot be added as a profile recommendation. Review recommendations you receive before displaying them. Recommendations use your primary profile language.
Before you move on
- The writer knows the work firsthand.
- The recommendation explains a specific contribution and relevant evidence.
- Names and results are accurate and appropriate to share.